The company has introduced significant innovations, including a smart glossary generator and a next-generation large language model that outperforms competitors in translation quality.

The New York office is designed to support DeepL's growing network of US business customers, including partnerships with half of the Fortune 500 companies.

As part of its C-suite expansion, DeepL has appointed Sebastian Enderlein as Chief Technology Officer and Steve Rotter as Chief Marketing Officer.

DeepL has launched its first US-based technology hub in New York City, aimed at accelerating research and product development to meet the growing demand for its AI-driven language solutions.

The company plans to double the size of the New York hub within the next year to enhance its competitiveness in the US market, which has become its third-largest.

Since its founding in 2017, DeepL has rapidly expanded, now serving over 100,000 businesses and organizations globally.

Recently, DeepL was named to Forbes' 2024 Cloud 100 list and secured a $300 million investment, bringing its valuation to $2 billion.

Enderlein brings valuable experience from companies like Uber and Salesforce, which will enhance DeepL's technological capabilities.

Rotter aims to leverage data-driven marketing strategies to improve brand engagement, drawing from his background at Adobe and Motorola.

Rotter has emphasized the importance of overcoming language barriers for business growth and brand clarity.

CEO Jarek Kutylowski highlighted that the new hub positions the company closer to its customers, driving product innovation and enhancing customer engagement.

Enderlein reiterated DeepL's mission to tackle real-world challenges, particularly addressing language barriers in business.