AR/VR Education Market to Triple by 2030, Driven by Immersive Learning Demand
January 13, 2025
The augmented and virtual reality (AR/VR) in education market is experiencing rapid growth, with projections indicating an increase from USD 16.7 billion in 2023 to USD 48.5 billion by 2030, reflecting a compound annual growth rate (CAGR) of 16.5%.
Key factors driving this market include the demand for immersive learning experiences, technological advancements, and the rising adoption of AR/VR technologies in educational institutions.
AR and VR applications are transforming traditional teaching methods by enhancing engagement, personalization, and accessibility through simulated environments and interactive content.
Classroom learning is expected to dominate the market share, as AR/VR technologies significantly enhance educational experiences with virtual field trips and interactive simulations.
North America is leading the AR/VR education market, thanks to its robust technological infrastructure, high digital literacy, and the presence of major market players and innovators.
Major vendors in the global AR/VR education market include prominent companies such as Sony, Samsung, HTC, Google, Microsoft, and IBM.
Recent developments in the sector include HTC's launch of the VIVE XR Elite headset in January 2023 and Google's acquisition of Raxium in March 2022, aimed at enhancing AR hardware capabilities.
The market encompasses various segments, including software, hardware (sensors, controllers), services, device types (head-mounted displays, mobile devices), applications (classroom learning, corporate training), and end-users (academic institutions, corporates).
A significant trend in the market is the growth of experiential learning, with educational institutions increasingly adopting AR/VR to provide hands-on experiences and enhance critical thinking skills.
Market reports offer insights into dynamics such as drivers, opportunities, and competitive analysis, while addressing key questions about trends and growth projections.
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Industry Today • Jan 13, 2025
Augmented and Virtual Reality in Education Market is Projected to Reach US$ 39.1 billion at a CAGR of 29.70% by 2032