Miiro Expands European Presence with New Luxury Hotel Opening in Vienna's Spittelberg
November 7, 2025
Miiro, the InterGlobe Enterprises lifestyle hotel brand, will open Miiro Spittelberg in Vienna, marking the second Miiro property in the city and the sixth European opening in under eighteen months, with bookings for stays beginning April 1, 2026.
Spittelberg will join Palais Rudolf as a Vienna base, with Palais Rudolf slated to open in November 2025, as part of a broader European expansion that includes Paris, Barcelona, London, and Gstaad.
The Vienna project is a key piece of a rapid expansion strategy in Europe, with six launches in less than eighteen months and additional openings planned for 2026 and beyond.
Miiro Spittelberg is positioned as a flagship boutique-luxury, design-led stay that highlights authentic, style-focused experiences in culturally rich urban neighborhoods.
Neena Gupta, CEO of Miiro and Executive Director at InterGlobe, says the openings strengthen Europe presence and deliver immersive, design-led experiences in neighbourhoods with cultural resonance.
Gupta emphasizes the brand promise of ‘Brilliantly Considered Stays,’ underscoring ongoing expansion in Europe with a focus on immersive design-led experiences reflective of local neighbourhood spirit.
InterGlobe’s hospitality footprint spans multiple European cities and Melbourne, positioning the group as a notable player shaping contemporary travel experiences across global markets.
Located in Vienna’s Spittelberg district near Museum Quartier, Miiro Spittelberg offers 132 guestrooms and suites designed under the ‘Brilliantly Considered’ philosophy, with Le Labo toiletries and calming interiors.
Amenities at Miiro Spittelberg include a library, a 24-hour gym, and the Refresh Room, plus a day-to-night dining and bar concept that nods to European café culture with Italian influences.
The hotel’s design-focused concept includes 132 rooms and suites, a library, a 24-hour gym, and a day-to-night dining/bar area designed to flow through the day.
The Spittelberg opening signals Vienna’s hospitality diversification and expands InterGlobe’s European footprint in lifestyle experiences in prime urban locales.
For guests, Miiro Spittelberg promises immersion and comfort in a design-led stay near Vienna’s local life and landmarks, with potential early-booking benefits on opening rates.
To celebrate the launch, Miiro Spittelberg is offering 20% off the best available rate plus a €30 on-site credit, with bookings at www.miirohotels.com/spittelberg.
Summary based on 6 sources
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Sources

Travel And Tour World • Nov 7, 2025
Unlock Vienna’s Vibrant New Stay: Why Miiro Spittelberg Is Set to Redefine European Lifestyle Hotels in Austria - Travel And Tour World
Passionate In Marketing • Nov 7, 2025
Miiro Expands in Europe with Vienna Hotel Launch
Travel Trade Journal • Nov 7, 2025
Miiro expands into Vienna with Miiro Spittelberg, opening April 2026
BW Hotelier • Nov 7, 2025
Miiro expands in Vienna with new Spittelberg Hotel - BW Hotelier