MyWAVES launched on March 23, 2026, enabling citizens to create, upload, and share original short-form and episodic content through a multilingual, creator-facing interface focused on regional talent.

Prasar Bharati’s WAVES OTT and the newer MyWAVES extend Doordarshan and Akashvani content online, turning WAVES into a broader distribution and collaboration hub for India’s public broadcasting heritage and the digital creator economy.

WAVES is opening up to external content with a Pay-Per-View Content Sourcing Policy and expanding distribution through ONDC integration and railway-linked digital initiatives, broadening its role beyond traditional public broadcasting.

The digital shift includes WAVES OTT and MyWAVES integrating streaming, archives, education, regional content, and citizen-generated programming to strengthen Prasar Bharati’s presence in the online space.

As part of its early initiatives, the Gems of India Challenge was launched in July 2026 across six states/UTs to document local culture, heritage, tourism, nature, festivals, arts, handicrafts, cuisine, and achievements with support from YouTube and Meta.

Creators in six states/UTs are invited to submit 1–3 minute videos detailing district culture and heritage, as part of the Gems of India Challenge supported by YouTube and Meta.

WAVES OTT marked a shift to an internet-based, on-demand model and debuted on the eve of the International Film Festival of India in Goa in late 2024.

Since launch, WAVES OTT has surpassed 1.2 crore registered users, with about 1.5 crore downloads and a catalog of over 24,000 titles totaling around 15,000 hours of content across more than 130 countries in 26 languages.

WAVES sits within the World Audio Visual and Entertainment Summit ecosystem, with its inaugural global summit in Mumbai in May 2025 drawing thousands of delegates and catalyzing business partnerships.

The WAVES platform combines live TV, radio, on-demand content, archives, education, devotional programming, and digital publications, accessible via mobile apps, website, and connected TVs, with access to dozens of channels and services.

Users gain access to more than 140 television channels and 220 radio services, including all 35 Doordarshan satellite channels and Akashvani networks, plus PM eVidya channels, e-books, magazines, photos, games, and ONDC-enabled shopping.