Marketing leaders are increasingly turning to generative AI tools to revolutionize the field of marketing, with 63% planning to invest in AI technology.

Studies project that generative AI will generate a revenue of $15 trillion by 2030.

Text-to-image generative AI models can accelerate ideation and boost productivity, helping marketing teams meet the growing demand for content on social media.

AI is being used for data analysis, customer insights, and automating marketing decisions, leading to hyper-personalization and interactivity in marketing strategies.

Brands like Nutella and Coca-Cola have successfully integrated AI into their marketing campaigns, resulting in increased user engagement and sales.

As AI continues to evolve, it will play a crucial role in the future of marketing, enabling marketers to innovate and succeed in a rapidly changing digital landscape.