PwC invests $1 billion in ChatGPT Enterprise, becoming its largest user and first reseller.

PwC will provide the AI chatbot to its US and UK employees and plans to resell the product.

The financial terms of the deal were not disclosed.

This partnership allows PwC to leverage advanced AI models to enhance services and drive impactful solutions for clients.

OpenAI, led by CEO Sam Altman, is expanding its reach to include more enterprise customers beyond Microsoft.

PwC's AI strategy alignment with business strategy underscores their leadership in AI innovation.

Other consulting firms are also investing heavily in generative AI.