Brand Engagement Network Inc. (BEN) has expressed strong support for California Assembly Member Carl DeMaio's newly introduced data privacy bill, which aims to address the growing concerns surrounding consumer data protection as artificial intelligence technologies rapidly advance.

The urgency for robust data protection is underscored by the swift adoption of AI across various sectors, including healthcare, retail, and finance, with California leading the charge in tech policy.

BEN's CEO, Paul Chang, emphasizes that data privacy is a fundamental right essential for fostering trust in AI technologies, and he believes the proposed legislation sets a significant precedent for privacy standards.

The proposed bill mandates that businesses must obtain explicit consent from users before sharing or storing their data outside of the United States, addressing the critical need for accountability in the AI landscape.

Chang describes DeMaio’s proposal as a pivotal step towards establishing strong privacy standards that promote transparency and accountability in the AI sector.

Jon Leibowitz, a member of BEN's Board of Directors and former FTC Chairman, has called for urgent action on stronger AI regulations regarding data privacy, highlighting the need for clear and enforceable standards.

BEN believes that fostering technological innovation should not come at the expense of individuals' rights to privacy, reinforcing their commitment to responsible AI practices.

The company’s AI solutions, such as the Engagement Language Model (ELM™) and Retrieval-Augmented Generation (RAG), comply with stringent global privacy standards including GDPR, CCPA, and HIPAA.

Unlike many competitors, BEN ensures that sensitive user data remains secure and is not stored offshore, providing both on-premises and secure cloud deployment options for better control.

As BEN continues to innovate with patented technologies, it prioritizes user privacy in its engagement solutions, demonstrating a commitment to protecting consumer data.

The introduction of this bill positions California as a leader in technology policy, aiming to influence national conversations about consumer data protection.

The rapid growth of AI technologies across various industries highlights the necessity for comprehensive consumer data regulations, making the proposed legislation a timely and critical development.