Japan Launches $1 Trillion AI Robotics Initiative with SoftBank, Sony, and NVIDIA

September 29, 2026
Japan Launches $1 Trillion AI Robotics Initiative with SoftBank, Sony, and NVIDIA
  • Noetra Corp., a government-backed consortium led by SoftBank, Sony, NEC, and Honda, will deploy 27,500 Rubin GPUs and 13,750 Vera CPUs to support multimodal foundation models for AI robotics.

  • METI has budgeted about ¥387.3 billion for fiscal 2026, with up to ¥1 trillion over five years to fund the national project, aiming for construction in 2027 and operations starting by mid-2028.

  • Key risks include potential execution delays as Noetra forms in 2026, a first foundation model planned within the current fiscal year, and the need to manage power, grid capacity, while balancing sovereignty goals with dependence on a single vendor (NVIDIA).

  • Japan is pursuing a sovereign, manufacturing-centered AI strategy that treats compute, data, and robotics as national strategic assets, testing whether physical AI can translate industrial advantage into sustained economic leadership.

  • The initiative leverages Japan’s industrial base—leaders in robotics and electronics—to provide data and deployment channels for physical AI.

  • The facility will run on NVIDIA’s DSX platform, using NVL72 racks, Spectrum-X networking, and BlueField DPUs, supporting training of trillion-parameter-scale models.

  • Noetra emphasizes sovereign compute and domestic data, aiming to reduce reliance on US or Chinese AI stacks while using NVIDIA’s ecosystem (Cosmos, Isaac, Omniverse, Nemotron, NeMo).

  • Japan and NVIDIA unveiled a plan to build a 140 MW Vera Rubin AI factory as part of the national physical AI initiative.

  • The project targets capturing more than 30% of the global AI robotics market by 2040, with a roughly $133 billion opportunity and deployment of 10 million AI-powered robots across 18 sectors.

  • Japan’s broader ecosystem includes expanding Cosmos Coalition memberships and developing edge models (Cosmos 3 Edge) and Metropolis libraries to accelerate Cosmos-based AI in robotics, manufacturing, and smart facilities.

  • Top collaborators and beneficiaries include NVIDIA, SoftBank, Sony, Honda R&D, FANUC, Yaskawa Electric, Kawasaki Heavy Industries, Kubota, NEC, Hitachi, Preferred Networks, and RIKEN’s AI-for-science systems (RIKYU and ROQUO).

Summary based on 1 source


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