Moburst launches Intercept, an AI-powered social listening platform that identifies real-time buying intent on social media and delivers prioritized leads to brands, with demonstrations available by scheduling on Intercept’s site.

Moburst, a mobile-first digital agency whose clients include Google, Uber, Samsung, and Reddit, offers strategy, organic growth, creative, media, and development services, and positions Intercept as part of its AI-driven marketing suite.

Intercept tackles the rapid fade of social buying signals by providing a concise, actionable list for teams to move from signal to action quickly.

A built-in Missed Opps recovery feature resurfaces older leads not acted on in time, reducing the loss of potential conversations and shortening lead response lag.

Intercept scans conversations across platforms such as Reddit, LinkedIn, X, Quora, Pinterest, Threads, Instagram, and Facebook, surfacing direct purchase signals called Gold Opportunities and translating foreign-language posts for urgency-based prioritization.

The operational workflow is threefold: brands input domain and ideal buyer profile, AI scores posts continuously against the profile, and a daily report with suggested responses is delivered to teams.

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Intercept aims to close the gap between prospect intent and timely engagement by delivering real-time alerts and drafted responses to accelerate conversation initiation.

A dashboard provides visibility into performance with metrics like estimated pipeline value, ROI, brand reach, and share of voice, and includes the Missed Opps recovery feature.

Potential buyers can access contact details and schedule a meeting via Moburst’s Intercept site for further information.

Intercept is positioned within Moburst’s AI strategy, following Growth Labs and Answerburst in 2026, and focuses on capturing buyers actively discussing a purchase on social channels.