AR/VR Education Market Soars: Projected to Hit $48.5 Billion by 2030 with 16.5% CAGR
January 14, 2025
The Augmented Reality (AR) and Virtual Reality (VR) Apps Market report offers a comprehensive analysis covering the period from 2024 to 2032.
This market is experiencing rapid growth, projected to rise from USD 16.7 billion in 2023 to USD 48.5 billion by 2030, with a compound annual growth rate (CAGR) of 16.5%.
A significant trend driving this growth is the rise of experiential learning, as educational institutions increasingly adopt AR/VR technologies to enhance hands-on experiences and critical thinking skills.
Key factors propelling the AR/VR education market include the demand for immersive learning experiences, technological advancements, and the growing adoption of these technologies in schools and universities.
Classroom learning is anticipated to dominate the market share, as AR/VR technologies provide enriched educational experiences through virtual field trips and interactive simulations.
The market encompasses a variety of segments, including software, hardware, services, device types, applications, and end-users, which include academic institutions and corporate training.
Key players in the AR and VR Apps Market include notable companies such as Augmented Pixels, Aurasma, Google, and EON Reality Inc.
Recent advancements in the industry feature HTC's launch of the VIVE XR Elite headset in January 2023 and Google's acquisition of Raxium in March 2022 to bolster AR hardware capabilities.
Regional analysis highlights major markets like North America, Europe, Asia-Pacific, South America, and the Middle East and Africa, each with unique drivers and consumer behaviors.
North America leads the AR/VR education market, thanks to its robust technological infrastructure, high digital literacy rates, and the presence of key market players.
The market report also delves into market dynamics, identifying growth drivers, challenges, and opportunities, while addressing critical questions about trends and growth projections.
To support strategic planning for stakeholders, the report includes a SWOT analysis, Porter's five forces analysis, and insights from industry experts.
Summary based on 2 sources
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Sources

Industry Today • Jan 13, 2025
Augmented and Virtual Reality in Education Market is Projected to Reach US$ 39.1 billion at a CAGR of 29.70% by 2032