Meow Wolf Partners with Niantic Spatial to Launch AR-Enhanced Art Experiences
June 13, 2025
Potential features of this initiative include AR portals for digital art, quests, scavenger hunts, and community world-building activities.
The project will kick off with a closed beta at Meow Wolf’s Convergence Station in Denver later in 2025, testing connections between the real world and Meow Wolf's storytelling.
If successful, this initiative may evolve into a multiplayer platform where users can explore art, engage with narratives, and face spatial challenges.
Niantic Spatial, a spin-off of Niantic's geospatial AI unit, is leveraging technology from its successful game, Pokémon Go, which was sold for $3.5 billion.
Earlier in 2025, Meow Wolf also announced plans for its seventh permanent exhibition in New York City.
The collaboration aims to extend Meow Wolf's experiences beyond physical locations, allowing users to engage with art in everyday environments like city streets and parks.
Meow Wolf has announced a partnership with Niantic Spatial to enhance its immersive art universe through augmented reality (AR).
Thomas Gewecke, president of Niantic Spatial, highlighted that Meow Wolf's unique narrative aligns perfectly with the concept of geospatial AR, merging real-world surroundings with storytelling.
Vince Kadlubek, co-founder of Meow Wolf, emphasized that this collaboration will introduce a new layer of imaginative expression accessible through AR.
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Blooloop • Jun 12, 2025
Meow Wolf partners with Niantic to expand immersive world via geospatial AR