OPTIX is showcasing its advanced AR and VR optics solutions at three major industry exhibitions in June 2025: AWE USA in Long Beach, California, Viva Technology in Paris, France, and Laser World of Photonics in Munich, Germany.

By participating in these exhibitions, OPTIX aims to engage with both North American and European XR markets simultaneously, targeting conversations with ODMs and OEMs regarding mixed reality headsets, AI-enhanced AR smart glasses, and wearable displays.

The firm is focused on strengthening its role in next-generation immersive technology supply chains by engaging with consumer tech companies and enterprise users across both regions.

Among its flagship products, OPTIX is highlighting the 2D EPIC 50 AR Waveguide, designed for lightweight AR glasses with a 50° field of view, and the 8K VR Pancake Module, which boasts binocular 8K resolution and a 115° field of view, surpassing competitors like Vision Pro.

In the AR space, the updated 2D EPIC 50 waveguide achieves 7,000 nits peak brightness and improved contrast, moving closer to enabling mass-market smart glasses.

To enhance its VR offerings, OPTIX is implementing proprietary eye-tracking and foveated rendering solutions that reduce GPU demand while maintaining high visual fidelity in 8K resolution.

The company is committed to ongoing research and development, focusing on delivering exceptional optics that balance performance with manufacturability at scale.

Since its launch less than three years ago, OPTIX has raised USD $15 million in funding, established its own lab and production processes, and introduced advanced optical modules for AR glasses and VR headsets.

This initiative follows OPTIX's successful presence at CES 2025 and reflects the company's commitment to providing high-performance optics to XR hardware manufacturers globally.

In Europe, OPTIX seeks to establish itself as a reliable optics partner amidst shifting trade dynamics and supply chain complexities, appealing to companies diversifying their supplier networks.

Wang emphasizes the importance of the European market not only commercially but also for building enduring relationships based on performance and product evolution.

The growing interest from European XR hardware builders highlights the demand for agile optics partners capable of adapting to fast-changing market conditions.