Pioneering Eye Donation: Vandana's AR Campaign Inspires Youth and Shifts Perceptions
September 13, 2025
Her journey began with small awareness drives, speeches, and a startup focused on pledging eye donations, gradually motivating hundreds to participate.
Vandana is working to inspire a cultural shift in societal perceptions of eye donation by leveraging technology and youth enthusiasm to foster social change.
Her AR initiative aims to emotionally engage audiences and spark curiosity about eye donation, particularly targeting younger, digitally savvy individuals.
While the exact impact of her efforts remains unclear, her website has seen increased engagement with many people registering to pledge eye donations.
This year, she pioneered the use of augmented reality (AR) technology in her campaign, making her the first in India to incorporate immersive tech to promote eye donation awareness.
Vandana's dedication has earned her invitations to speak at the National Conference on Cornea and Eye Banking for three consecutive years, underscoring her influence in the field.
Vandana's broader goal is to position India as a leader in eye donation and to integrate eye donation awareness into school syllabi.
Summary based on 1 source
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The Times Of India • Sep 13, 2025
Kochi teen brings eye donation campaign into AR space