Her personal journey of overcoming adversity, including depression and domestic violence, through her cultural connection to bush food underscores her resilience and motivation.

In response to the underrepresentation of First Nations ownership in the native food sector—less than 2%—Winsor organized the Australian Native Food Festival in September 2025, showcasing over 20 Indigenous-owned food businesses to empower her community.

With over 30 years dedicated to promoting Indigenous culture and cuisine, Winsor's work has significantly increased Indigenous participation and ownership in Australia's food industry.

Winsor stresses the importance of recognizing Indigenous knowledge and heritage in business, noting that Indigenous women occupy less than 1% of the food industry.

Her recognition serves as an encouragement for Indigenous women to pursue their entrepreneurial ideas and believe in their cultural contributions, despite facing challenges such as intergenerational trauma, racial and gender discrimination, and limited institutional support.

Winsor emphasizes the importance of supporting Indigenous women entrepreneurs to create economic stability and uplift their communities, advocating for collective progress and recognition within the industry.

Growing up near Pilliga, Winsor experienced rejection of bush foods, which were dismissed as insignificant, but she turned this challenge into a mission to elevate Indigenous foods and culture.

Since establishing her catering business Thulli Dreaming in 1997 and relaunching it as Indigiearth in 2010, Winsor has built a national brand that supplies Indigenous ingredients like saltbush, Davidson plum, and lemon myrtle internationally.

She has expressed gratitude to her children, Kirralaa and Maliyan, for their support in her efforts to break cycles of hardship, create opportunities, and promote healing through her work.

Through her business, Winsor has established a national brand that highlights Indigenous cuisine and aims to increase Indigenous participation and ownership in the food industry.

Sharon Winsor, a Ngemba Weilman woman and founder of Indigiearth, has been recognized for her significant contribution to promoting Indigenous Australian bush foods and transforming perceptions of native ingredients.

At the Sydney Morning Herald Good Food Guide event on October 13, 2025, Winsor was unexpectedly awarded the Bill Granger Trailblazer Award for her influence in promoting Australian bush foods globally.