Alpecin Cycling Team Welcomes Premier Tech as Co-Title Sponsor in Major 2026 Shift

December 5, 2025
Alpecin Cycling Team Welcomes Premier Tech as Co-Title Sponsor in Major 2026 Shift
  • Alpecin’s Belgian cycling team, led by Mathieu van der Poel, announces Premier Tech will be the co-title sponsor starting in 2026, replacing Deceuninck as the main sponsor.

  • A press conference in Antwerp will officially announce the changes and confirm details.

  • Deceuninck will cease as the main sponsor but remain on the jersey as a secondary partner, changing its role within the team.

  • Even with Premier Tech stepping in, Alpecin will retain links to Deceuninck without Deceuninck remaining as the team’s name.

  • The agreement includes three years of sponsorship for Premier Tech and two extra years for Alpecin, with a potential third year option.

  • The change is framed as a smooth transition aimed at continuity and a clear path forward for the squad.

  • Premier Tech’s involvement signals a significant shift in the team’s direction and financial backing, following controversy linked to the Israel-Premier Tech setup.

  • The sponsorship shift marks a major change in the peloton, reflecting ongoing sponsor dynamics around the Van der Poel/Philipsen teams.

  • Premier Tech has moved to a supporting role with St Michel-Preference Home-Auber93 for the next two seasons, rather than a title sponsor.

  • The partnership will see the team renamed Alpecin-Premier Tech, and the WorldTour Women’s team rebranded as Fenix-Premier Tech.

  • Alpecin’s sponsorship is extended for two years with an option for a third, providing short-term financial backing to the team.

  • Together, the World Tour men’s and women’s teams will operate under Premier Tech’s title sponsorship, alongside the development team, for an initial three-season term with a further three-year extension.

Summary based on 3 sources


Get a daily email with more Belgium News stories

More Stories