Itaú Unibanco Expands Crypto Trading to 60 Million Customers Amid Growing Market Demand

June 13, 2024
Itaú Unibanco Expands Crypto Trading to 60 Million Customers Amid Growing Market Demand
  • Itaú Unibanco, the largest financial institution in Latin America, has expanded its Íon investment platform to allow all 60 million customers to trade Bitcoin and Ethereum directly through the app.

  • The decision was made due to strong client support for crypto products.

  • The platform currently has over 3.5 million downloads but only offers BTC and ETH, with plans to add more tokens after regulatory assessments.

  • Itaú aims to compete in Brazil's growing crypto market, waiting for clear regulations on stablecoins from the central bank.

  • The bank has developed its own internal tool for crypto wallet custody, in compliance with Brazil's Central Bank requirements for asset segregation.

  • Itaú plans to add more cryptocurrencies as customer demand increases and regulatory risk analysis is conducted.

  • The bank is also preparing for regulatory clarity on stablecoin operations in Brazil.

  • Itaú is focused on growth in compliance with regulatory standards set by the Central Bank.

Summary based on 2 sources


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