Franklin Templeton, a trillion-dollar asset management firm, has shown interest in decentralized finance, NFTs, and memecoins on Solana and Ethereum blockchains.

The firm is considering the launch of a Solana or Ethereum ETF, in addition to their existing Bitcoin ETF.

Franklin Templeton's Digital Assets Research Team engaged the crypto community through memes, reflecting a culture shift in traditional finance.

The use of memes by institutions and support from finance industry CEOs signal increased acceptance of cryptocurrency.

These developments represent the growing mainstream adoption of cryptocurrencies.