Jeremy Bloom, CEO of X Games, frames the shift as a future-facing move from events to a professionalized league with broader participation and real stakes.

The initiative positions X Games as a global league with year-round competition and a permanent property, signaling long-term investment in action sports.

Details about the X Games League, teams, athletes, and the inaugural season are available at xgames.com.

MoonPay emphasizes its role in moving value between fiat and digital assets and underlines regulatory commitments in the U.S. and EU to support the partnership.

MoonPay aims to bridge traditional money and crypto through the X Games, bringing crypto industry engagement to a global audience via a unified league platform.

Ivan Soto-Wright, MoonPay’s CEO, says the partnership backs a long-term vision where the X Games becomes a real league with global reach and crypto-powered engagement.

The MoonPay X Games League seeks to bridge sport, culture, and technology by leveraging MoonPay’s crypto-payment platform to connect traditional money with digital assets and broader fan engagement.

This marks the first league title partnership in X Games history and signals a shift from standalone events to a year-round, team-based global league in action sports, with Aspen X Games 2026 Driven by Jeep serving as the final standalone event before the transition.

MoonPay will serve as the exclusive category partner for finance, banking, and crypto, enabling a pass-through model that allows MoonPay’s network of partners to engage within the league ecosystem through integrated activations and experiences.

Athletes will compete for teams with season-long competition, salaries, benefits, and new team ownership opportunities, building authentic rivalries and continuous narratives across a year-long season.

This team-based format emphasizes salaries and benefits rather than sole pursuit of medals, signaling ongoing rivalries and a continuous storyline throughout the season.