Analysts expect the market mix to shift from predominantly sports bets toward economics, business, and political events, possibly reducing sports contracts from about 62% to 31% by 2030.

The move follows similar industry activity, such as Binance integrating prediction markets through Predict.fun, signaling broader sector momentum.

Industry observers estimate prediction markets generate more than $3 billion annually, with currency toward $10 billion by 2030.

High Roller Technologies surged on the news, signaling strong market momentum behind the partnership.

The markets will be offered via CDNA, a CFTC-registered exchange, amid ongoing crackdowns by U.S. state gaming authorities on prediction markets.

Crypto.com has signed a definitive agreement with High Roller Technologies to launch event-based prediction markets in the United States, positioning itself to compete with Kalshi and Polymarket.

The markets will cover finance, entertainment, and sports, with Crypto.com and its affiliates supplying prediction contracts across High Roller’s U.S. distribution channels.

The announcement did not specify a launch date for the U.S. market.

Regulatory uncertainty persists across jurisdictions, as federal commodities laws and state gaming rules continue to create challenges for prediction markets.

ROLR stock jumped as much as 130% on the news, trading up significantly at the time of reporting.

The collaboration includes regulatory alignment through CFTC registrations and potential cross-channel distribution with Crypto.com.

High Roller CEO Seth Young says the partnership creates a strong launch position in a market with meaningful long-term potential.