Mexican Billionaire Salinas Bets 70% of Wealth on Bitcoin, Eyes Presidency Run in 2030

June 17, 2026
Mexican Billionaire Salinas Bets 70% of Wealth on Bitcoin, Eyes Presidency Run in 2030
  • In mid-2021, Banco Azteca announced plans to be the first Mexican bank to accept Bitcoin, a plan that faced regulatory pushback but did not fully materialize.

  • Mexican billionaire Ricardo Salinas Pliego says roughly 70% of his $5 billion net worth is allocated to Bitcoin, arguing that fiat currencies lose purchasing power over time.

  • Salinas’ unit Coinpro is collaborating with Anchorage Digital to create a stablecoin-based payment rail between the U.S. and Mexico, designed for practical use rather than ideological commitment to stablecoins.

  • Banco Azteca cannot offer crypto services due to Bank of Mexico restrictions, which Salinas attributes to government incentives to curb crypto adoption and tax reliance on cash.

  • Salinas has elevated his Bitcoin allocation to about 80% of his liquid portfolio, up from 70% after a recent price dip, with the remaining 20% held in gold and silver mining equities.

  • The article ends with a standard disclaimer that the content is informational and not financial advice, urging readers to conduct their own research before investing.

  • He references historical discussions of gold in his family and notes the shift away from the gold standard, framing Bitcoin as a modern scarcity-based investment.

  • Salinas criticizes AI stocks as overpriced and says he would not invest in the AI bubble, reflecting a value-investing stance.

  • Salinas has floated the possibility of running for Mexico’s presidency in 2030 as a potential move to shape conditions for his descendants, leaving crypto regulation impact uncertain.

  • The broader crypto market shows mixed signals as investors compare Bitcoin to traditional assets like real estate.

  • A 2021 episode involved Salinas attempting a $400 million Bitcoin investment funded by a $150 million loan collateralized with Grupo Elektra shares through a fraudulent lender, Astor Capital Fund.

  • Bitcoin’s price is described as stagnant with low 24-hour volume, though Salinas’ endorsement could influence trader sentiment.

Summary based on 4 sources


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