Google Postpones Cookie Phase-Out to 2025 Amid Regulatory Hurdles

April 26, 2024
Google Postpones Cookie Phase-Out to 2025 Amid Regulatory Hurdles
  • Google has postponed the removal of third-party tracking cookies from Chrome to early 2025.

  • The delay is due to the need to balance industry feedback, regulatory considerations, and technical challenges.

  • Google is collaborating with the U.K. Competition and Markets Authority to address competition concerns.

  • Europe is set to ban third-party cookies starting next year, with regulatory bodies ensuring fair competition and consumer benefits.

  • In January 2024, Google will start eliminating third-party cookies from one percent of Chrome traffic as part of a gradual phase-out.

  • Google Meet is being updated to allow external participants without a Google account to join encrypted calls.

Summary based on 13 sources


Get a daily email with more Tech stories

Related Stories