Apple's antifraud technology has blocked over $7 billion in fraudulent transactions in the past four years, including $1.8 billion in 2023.

The company rejected 1.7 million app submissions for failing to meet privacy, security, and content standards, with 248,000 rejections for spam, copycats, or misleading content.

Apple's App Review team, comprising 500 experts, reviewed 6.9 million app submissions in 2023, resulting in the rejection of 1.7 million requests.

Despite stringent review processes, some fraudulent apps have slipped through, with two notable incidents of fake apps in Apple's repository this year.

Users are advised to take precautions such as downloading only from the App Store, reading reviews, selecting reputable developers, managing app permissions, updating devices, and removing unneeded apps.

Apple remains dedicated to app store security and integrity, even as it accommodates EU regulations on side-loading, and continues investing in AI and ML for app review and secure payment technologies.