Bad Bunny's new album, 'Debí Tirar Más Fotos,' was released on January 5, 2025, with an unconventional Sunday launch that initially debuted at No. 2 due to a shortened tracking week of just five days.

In its first full week, the album climbed to No. 1 on the Billboard 200 chart, marking Bad Bunny's fourth No. 1 album.

The album sold 203,500 equivalent album units in its second week, driven primarily by 195,000 streaming equivalent album units and a staggering 264.03 million on-demand streams.

Other albums in the top five included SZA's 'SOS' at No. 3, Kendrick Lamar's 'GNX' at No. 4, and Lil Baby's 'WHAM' at No. 5.

The success of Bad Bunny's album illustrates how artists can adapt to changing consumer behaviors and leverage social media for enhanced engagement.

This impressive streaming performance marks the largest week for a Latin music album since Bad Bunny's previous release, 'Un Verano Sin Ti,' which debuted with 356.55 million streams in May 2022.

Streaming accounted for the majority of the album's equivalent units, highlighting the growing importance of digital consumption in the music industry.

'Debí Tirar Más Fotos' is notable for being the first majority Spanish language album to top the Billboard 200 in 2025, reflecting the increasing acceptance of Latin music in mainstream markets.

With this achievement, Swift has secured her 18th top 10 album, tying her with Mariah Carey for the third-most top 10s by a woman in Billboard history.

In the same week, Taylor Swift's live album 'Lover: Live From Paris' reentered the Billboard 200 at No. 2, boosted by a vinyl reissue and limited-time digital release.

Despite Swift's strong sales, Bad Bunny's streaming numbers allowed him to maintain the top position on the chart for the week ending January 16, 2025.

The upcoming Billboard 200 chart release will be influenced by Martin Luther King Jr. Day, which may affect promotional strategies for both artists.