Google Launches 'Manage Subscriptions' Feature to Simplify Inbox Cleanup on Gmail
July 8, 2025
The Inbox Cleanup tool uses natural language processing, allowing users to issue commands like 'delete all unread newsletters from the last six months,' which Gemini processes to perform bulk actions.
Future plans include smart scheduling features that suggest meeting times based on calendars and conversation context, further improving productivity.
The 'Manage subscriptions' page displays detailed information about senders and the volume of emails received, making it easier to identify and unsubscribe from unwanted emails.
Available on both mobile and web, the feature is accessed through the navigation drawer, which is notable given its declining use in Google's apps.
The feature involves analyzing inbox content with user permission, raising privacy considerations, but Google assures that it complies with data protection policies.
In addition to subscription management, Gmail is enhancing AI capabilities, including advanced Smart Reply options that generate full sentence suggestions based on individual writing styles.
Google is rolling out a new 'Manage subscriptions' feature across web, Android, and iOS, initially in select countries, to help users efficiently manage and unsubscribe from email subscriptions.
Users can access this feature via the navigation bar in Gmail, where they can view all current subscriptions, including newsletters and promotions, and unsubscribe with a single click.
Clicking on a sender reveals all related emails and provides an unsubscribe button, streamlining the process of cleaning up inbox clutter.
After unsubscribing, it may take a few days for the changes to take effect, and some emails might still arrive during this period.
While the unsubscribe option has existed before, this new feature consolidates all subscriptions into one accessible view, enhancing user convenience.
This tool also provides insights such as the most frequent senders and message counts, helping users identify inbox clutter.
Summary based on 6 sources
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Sources

Google • Jul 8, 2025
Declutter your inbox with Gmail’s newest feature
The Verge • Jul 8, 2025
Gmail’s new tab is made for unsubscribing from emails
TechCrunch • Jul 8, 2025
Gmail’s new ‘Manage subscriptions’ tool will help declutter your inbox
Ars Technica • Jul 8, 2025
Gmail’s new subscription management is here to declutter your inbox