Bluesky Tests Dislike Button to Enhance Discover Feed and Combat Echo Chambers

November 1, 2025
Bluesky Tests Dislike Button to Enhance Discover Feed and Combat Echo Chambers
  • The discussions around the experiment focus on early stage testing and the core approach of gathering user signals to adjust recommendations.

  • The concept of social proximity is part of the underlying framework guiding how content is surfaced and filtered.

  • Bluesky’s culture emphasizes blocking and selective exposure, which can create echo chambers if recommendations don’t shift significantly with those signals.

  • User experiences with Discover are mixed: some find parts engaging, but many feel overwhelmed or monotonous, with top-of-feed content dominating.

  • If the dislike feature works as intended, Discover could become more useful by filtering out broad undesired categories; if not, blocking remains the default method for curating content.

  • Bluesky is testing a dislike button to signal posts users want to see less of in their Discover feed, aiming to improve conversations and overall discovery quality.

  • A robust dislike mechanism could transform Bluesky’s Discover tab from a cluttered, repetitive feed into a more diverse, controllable discovery experience.

  • The dislike signal would provide feedback on content to deprioritize, potentially refreshing the Discover feed by reducing low-value or repetitive posts.

Summary based on 2 sources


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