A September Direct could serve to boost holiday sales and encourage Switch 2 purchases, especially as the console had a strong start in June but needs to sustain momentum.

Upcoming titles such as Pokémon Legends: Z-A on October 16 and Kirby Air Riders on November 20 are expected to be discussed, possibly in separate presentations.

Fans are also looking for more details about Switch 2's game lineup, including titles like Pokémon Legends: Z-A and updates for existing franchises, though no new 3D Mario game has been confirmed.

Other anticipated Switch 2 titles include updates for games like Xenoblade Chronicles 2 and new entries in major franchises such as Animal Crossing, Super Smash Bros., and The Legend of Zelda.

Nintendo is reportedly planning a Nintendo Direct around mid-September, possibly on September 12, which coincides with the day before the 40th anniversary of Super Mario Bros., and this event could be a major showcase.

The upcoming Direct is expected to focus on revealing the release date for Metroid Prime 4: Beyond, which is scheduled for 2025 but currently lacks a specific launch date.

Nintendo's strategy seems to involve saving major game releases for the Switch 2, which might be revealed during this Direct, making it a potentially significant and comprehensive presentation.

Although Nintendo typically holds Directs on Tuesdays, Wednesdays, or Thursdays, this upcoming event is unusual, with some sources suggesting September 12—a Friday—as the date.

The leak referencing '912' hints at September 12, supporting the idea of a September 12 event, which would follow Nintendo's pattern of holding a September showcase.

While Nintendo has not officially announced the Direct, credible sources like Switch Force and Video Games Chronicle suggest it is likely to happen soon.

In March, Nintendo released a trailer for Metroid Prime 4, indicating plans for its release on both Nintendo Switch and Switch 2 within the year, which could be a highlight of the upcoming event.

Industry experts suggest Nintendo might consider increasing the Switch 2's price in 2026, and the company has not ruled out a potential price hike, which could be discussed during the event.