Saudi Arabia’s Public Investment Fund and partners are pursuing a major acquisition of Electronic Arts and are weighing a merger between EA and Savvy Games Group to create a globally dominant gaming conglomerate.

Savvy Games Group, led by Ward, has already deployed massive bets, including the $6 billion Moonton deal and the $4.9 billion Scopely acquisition, central to Saudi ownership of Scopely’s mobile-game portfolio.

Savvy completed the Scopely purchase in 2023, with plans to expand through additional acquisitions such as Niantic (rebranded as Scopely Explore) in early to mid-2025.

Staff concerns have emerged about potential censorship or alignment with Saudi government priorities shaping project approvals and creative direction.

The partnership would bolster support for game startups and entrepreneurs through specialized programs, industry expertise, and growth opportunities.

Industry observers warn that elevated debt could force cost-cutting, layoffs, or studio closures as the group services its obligations.

Esports strategy has faced headwinds, including layoffs at ESL FACEIT Group and a strategic shift amid ongoing Saudi esports initiatives like the Esports World Cup and Qiddiya City.

Executives are still evaluating the merger idea; no final decision has been made and regulatory steps would follow if pursued.

The partnership would explore sponsorships for major esports events and provide specialized executive banking services for the Esports Foundation.

Ongoing and upcoming strategic moves include M&A activity and geographic/economic considerations in Eastern markets.

The collaboration aims to turn gaming interest into skills, jobs, and promising companies, strengthening Saudi Arabia’s games ecosystem as part of Vision 2030.

These efforts align with Vision 2030 goals to diversify the economy and develop a robust tech sector, including collaborations with major Saudi universities to create programs in game development and esports management.