Star Wars Zero Company Sells 1 Million Copies, Dominates Steam with 70% Sales Share
September 22, 2026
Star Wars Zero Company has surpassed one million copies sold, with revenue estimated around $50 million, driven mainly by PC Steam at 69.9% of sales, followed by PlayStation at 19.9% and Xbox at 10.2%.
Alinea Analytics places the revenue near $50 million since launch, a figure not officially confirmed by EA or the publisher.
The outcome for furloughed staff and potential rehiring hinges on publishing terms and the game’s revenue recoupment, with no clear resolution yet.
Analysts argue for recalibrating success expectations for non-game IP titles, noting mid-tier, high-margin games can de-risk portfolios while keeping brands culturally relevant and profitable.
The article promotes a free trial of the publishing platform and notes press coverage of Wolverine and other titles.
A September update patch released for the game, yet there has been no public studio update since.
The sales milestone is notable given that most of Bit Reactor’s development team faced furloughs prior to release due to owner disputes and funding shortfalls.
Revenue since launch is estimated at about $50 million, per Rhys Elliott of Alinea Analytics, though not officially verified by EA or the publisher.
Other notable non-game IP titles this year include 007 First Light, Lego Batman: Legacy of the Dark Knight, Wolverine, Halloween: The Game, and Marvel Tokon, with varying regional performance.
Eurogamer has published impressions but has not delivered a formal full review of the game.
The game reads as strong but niche, with about 90% of players in North America and Europe and under 5% from Asia; Chinese Steam reviews are 57% positive, lower than the global 82% due to lack of VO and localization.
Steam user reviews are very positive and the title holds a strong Metacritic score, signaling solid reception for a debut from a first-time studio.
Summary based on 5 sources
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Sources

The Alinea Insight newsletter • Sep 22, 2026
Star Wars Zero Company sells 1M, as new 2026 games based on non-game IP near $1B
IXBT.games • Sep 22, 2026
Star Wars Zero Company Exceeds 1 Million Copies Sold, Analysts Estimate