Star Wars Zero Company Sells 1 Million Copies, Dominates Steam with 70% Sales Share
September 22, 2026
Star Wars Zero Company has surpassed 1 million copies sold across Steam, PlayStation, and Xbox in its first month, with Steam accounting for the bulk at about 69.9%, followed by PlayStation at 19.9% and Xbox at 10.2%.
The game has generated roughly $50 million in revenue, with console editions contributing a larger share due to higher per-copy pricing.
The furloughs before launch and any potential staff rehiring depend on publishing terms and the game’s revenue recoupment, with no definitive resolution yet.
Industry observers suggest recalibrating success metrics for non-game IP titles, noting mid-tier, high-margin releases can de-risk portfolios while keeping brands culturally active and financially viable.
Localization and voiceover limitations contribute to weaker Chinese reviews on Steam (57% positive) compared with a global average of 82%, with most players hailing from Western regions.
The article closes with a note promoting a free trial of the publishing platform and references to press coverage of Wolverine and other titles.
A sizable share of Steam and console players previously engaged with XCOM, reflecting Bit Reactor’s XCOM heritage.
Other notable non‑game IP titles this year—such as 007 First Light, Lego Batman: Legacy of the Dark Knight, Wolverine, Halloween: The Game, and Marvel Tokon—show mixed performance and regional dynamics.
Star Wars Zero Company has earned very positive Steam user reviews and holds a strong Metacritic score for a debut title from a first‑time studio.
The game is a single-player, turn-based tactical title set during the final days of Star Wars Clone Wars, developed by Bit Reactor with support from Respawn and EA publishing.
A substantial portion of the Zero Company team was furloughed before launch due to cash constraints.
Console revenue exceeds its share of units, with PS and Xbox together delivering about 40.1% of revenue from 30.1% of copies.
Summary based on 3 sources
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Sources

The Alinea Insight newsletter • Sep 22, 2026
Star Wars Zero Company sells 1M, as new 2026 games based on non-game IP near $1B
IXBT.games • Sep 22, 2026
Star Wars Zero Company Exceeds 1 Million Copies Sold, Analysts Estimate