On April 29, 2025, Ethical Web AI (EWA), operating as Bubblr Inc., announced a significant partnership with Amazon Web Services (AWS) to launch its Generative AI Security solution, AI Vault, through the AWS Marketplace.

AI Vault is designed to provide scalable, real-time protection and governance for generative AI, ensuring organizations can secure integrations, maintain data integrity, and comply with regulations.

The solution empowers clients to manage how ChatGPT is utilized within their enterprises, allowing them to redact sensitive terms and effectively prevent data misuse.

Operating within the client's infrastructure, AI Vault anonymizes identifying data and offers advanced reporting capabilities to monitor usage effectively.

Key benefits of AI Vault include real-time protection against data leaks, comprehensive governance with audit logging, seamless integration with existing AWS infrastructure, and scalability for businesses of all sizes.

Tom Symonds, CEO of EWA, highlighted the importance of this partnership in fostering secure and responsible AI adoption while maintaining a focus on innovation.

This collaboration marks a significant milestone for EWA, validating its innovative approach to enterprise software development with a strong emphasis on security for generative AI applications.

For small and medium enterprises (SMEs), the AWS Marketplace facilitates fast onboarding with preconfigured templates, flexible billing options, and enterprise-grade security features, all without the need for complex infrastructure setups.