Princeton Equity Group Sells Five Star Franchising to LLCP After Five-Year Partnership
November 11, 2026
Princeton Equity Group has completed the sale of Five Star Franchising to Levine Leichtman Capital Partners (LLCP), concluding a five-year investment partnership; the terms were not disclosed.
Princeton partnered with Five Star founders Scott Abbott and Chad Jones in 2021, when the business included Bath Solutions and ProNexis, a digital marketing and lead-generation company.
During Princeton’s ownership, Five Star added Gotcha Covered, Bio-One, 1-800-Packouts, Mosquito Shield, CardMyYard, Five Star Flooring and Decorate With Lights, broadening its residential-services portfolio.
Princeton also invested in acquisitions, management talent, technology and shared services to support franchise growth and operations.
Together, those efforts helped Five Star grow to more than 870 franchise locations across the United States and Canada, supported by centralized services and shared corporate infrastructure.
Five Star CEO Scott Abbott said the company will keep investing in its brands and supporting franchisees with LLCP’s backing, while retaining its existing leadership.
The companies did not disclose Five Star’s revenue, the transaction valuation or Princeton’s investment return.
Robert W. Baird & Co. served as Five Star’s lead financial advisor, while Akin Gump Strauss Hauer & Feld LLP was legal counsel to Princeton and Five Star.
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