NCAA Moves 2028 Women's Final Four to Football Stadium Amid Rising Popularity

September 30, 2025
NCAA Moves 2028 Women's Final Four to Football Stadium Amid Rising Popularity
  • The NCAA announced that the 2028 Women’s Final Four will be held at Lucas Oil Stadium in Indianapolis, marking a historic move to a football stadium to accommodate increasing popularity and demand.

  • This event will be hosted at Lucas Oil Stadium, which has a capacity of 70,000, but the NCAA plans to utilize about half of that, adding approximately 13,000 seats to better serve the growing fan base.

  • The decision to move to a larger venue reflects the sport's expanding popularity, with recent years seeing sold-out crowds and significantly higher ticket prices, including 2024 ticket prices doubling those of the men’s tournament on the secondary market.

  • The move to Lucas Oil Stadium is expected to enhance accessibility and attendance, emphasizing the increasing interest in women’s basketball, with Amanda Braun, chair of the Division I Women’s Basketball Committee, citing the larger venue as a natural step.

  • This transition to a football stadium is part of broader efforts to elevate women’s basketball and address gender disparities, as highlighted in a 2021 gender equity report.

  • Hosting the event in such a large stadium signifies the sport’s growth, with the NCAA aiming to sell about 31,000 seats for the 2028 Final Four, a substantial increase from previous venues.

  • Lucas Oil Stadium’s capacity of 70,000 makes it a prominent basketball venue, and hosting the women’s Final Four there marks the first time since 2005 that the event will be held in a football stadium.

  • The stadium will also host the 2026 men’s Final Four, underscoring its importance as a major basketball hub in the NCAA calendar.

  • The NCAA will maintain the current tournament format, with early rounds hosted at campus sites through at least the 2030-31 season, supported by 85% of surveyed athletic directors, coaches, and conference officials.

  • This format, where the top 16 seeds host the first two rounds, is viewed as effective for increasing attendance and engagement, and will remain unchanged until at least 2031.

  • While the tournament structure remains the same, the NCAA continues to evaluate options for future improvements, but the current format is considered optimal for participants and fans.

  • The move to a larger venue and the emphasis on expanding women’s basketball are part of ongoing efforts to address gender disparities and elevate the sport’s profile.

Summary based on 5 sources


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