Clay, a sales automation startup founded in 2017, has successfully raised a Series C funding round, achieving a valuation of approximately $3 billion, with CapitalG leading the investment.

Since its inception, Clay has focused on leveraging AI to enhance the outreach and data management strategies of salespeople and marketers.

The platform allows users to curate customer lists and craft personalized emails, serving a diverse clientele that includes major companies like OpenAI, HubSpot, and Canva, as well as over 100 small consulting agencies.

Clay faces competition from other sales technology platforms such as ZoomInfo, Lusha, Apollo.io, Unify, and Common Room.

In addition to CapitalG, Clay's investor roster features notable firms like Sequoia, Meritech Capital, Boldstart Ventures, Maple VC, First Round Capital, and Box Group.

Kareem Amin, Clay's co-founder and CEO, mentioned that annual tender offers could provide employees with opportunities to sell shares at potentially higher valuations in the future.

This latest funding round follows a tender offer announced in May 2025, which allowed employees to sell shares at a valuation of $1.5 billion, facilitated by Sequoia.