India's Agri-Tech Boom: From 50 to 7,000 Startups Fueling Rural Prosperity
June 14, 2025
According to the Federation of All India Farmers Associations, the number of startups in agriculture and allied sectors has surged from fewer than 50 before 2014-2015 to over 7,000 in the last decade.
The Indian agricultural sector has experienced substantial growth since the liberalization in the 1990s, driven by large corporations and government support.
This rise in agri startups is fueled by increased internet penetration in rural areas, government initiatives like Digital India, and venture capital funding for agri-tech companies.
Successful agripreneurs such as Sachin Nandwana of Big Haat, Prateep Basu of Satsure, and Kartik Jayaraman of Waycool exemplify the innovative spirit driving the agri-tech revolution in India.
Innovations in agri-tech focus on precision farming, supply chain optimization, farm management software, and agri-fintech solutions, although challenges like the digital divide and trust building remain.
Contract farming has emerged as a notable development, providing farmers with guaranteed markets and companies with steady supplies of quality produce, with Pepsi's potato farming in Punjab serving as a key example.
Cooperative movements have also played a vital role in empowering small farmers by aggregating resources and enhancing market bargaining power.
Key types of cooperatives include credit cooperatives, marketing cooperatives, input supply cooperatives, and processing cooperatives, with AMUL being a prominent success story in the dairy sector.
S4S Technologies, led by Nidhi Pant, focuses on converting farm losses into value-added products and empowering women farmers, significantly increasing their income.
These startups are creating profitable businesses while contributing to India's food security and rural prosperity, exemplifying the intersection of profit and purpose.
Future trends in agriculture include data-driven approaches, sustainable farming practices, biotechnology, vertical farming, and the integration of AI and robotics.
The Indian government has actively promoted Public Private Partnerships (PPPs) in agribusiness through initiatives like eNAM, Kissan Rail, and Mega Food Parks.
Summary based on 1 source
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Daily Excelsior • Jun 13, 2025
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