Advances in large language models enable Keplar’s voice AI to produce highly realistic and natural interactions, with study participants often unaware they are speaking to AI.

Kleiner Perkins views Keplar as solving a critical business problem by combining voice AI with automated analysis, representing a significant step forward in understanding customer needs.

Early adopters report that Keplar Voice has expanded their customer engagement capacity while significantly shortening research durations, making qualitative insights more scalable and accessible.

When granted access to a client’s CRM, Keplar’s AI can contact existing customers, conduct interviews, and generate detailed reports and presentations similar to traditional market research outputs.

Traditional customer research methods like phone surveys are costly and time-consuming, often taking months and tens of thousands of dollars, which limits access to timely insights for many businesses.

Keplar, an AI-powered market research platform founded in 2023 by ex-Google engineers, has launched Keplar Voice, a conversational AI system designed to revolutionize customer interviews through natural voice interactions.

The platform simplifies study setup by transforming questions into interview guides, with Keplar’s voice assistant reaching out to participants and probing about their product experiences, often without participants realizing they are speaking to AI.

Keplar’s clients include major brands such as Clorox and Intercom, demonstrating its growing adoption among prominent companies seeking innovative ways to gather customer insights.

The platform integrates multiple AI technologies to provide a comprehensive research solution, enabling Fortune 500 companies across sectors like CPG, software, and retail to conduct foundational research, concept testing, and user experience studies.

This funding will support Keplar’s efforts to develop its platform further and compete in a landscape where other AI research firms like Outset and Listen Labs have raised significant capital.

Keplar Voice allows hundreds of AI-driven voice interviews to be conducted simultaneously, with real-time analysis and actionable reports delivered within hours, drastically reducing research timelines from months to days.

Keplar secured $3.4 million in seed funding led by Kleiner Perkins, with additional investments from SV Angel, Common Metal, and South Park Commons, to enhance its conversational AI technology and expand its team.

Keplar was inspired by the potential to replace written surveys and human-conducted interviews with conversational AI, aiming to make qualitative insights more accessible and scalable.