Samsung Dethrones Apple as Top Smartphone Maker, Eyes Vietnam Expansion Amidst Global Shifts
April 16, 2024
Samsung has surpassed Apple to become the world's largest smartphone manufacturer, with 60.1 million units shipped in the first quarter of 2024.
Global smartphone shipments have grown by nearly 8%, representing the third consecutive quarter of growth.
Apple's iPhone shipments fell by 9.6%, partly due to challenges in China, where it faces stiff competition.
In response to these challenges, Apple CEO Tim Cook is increasing the company's commitment to Vietnam, with existing investments of $15.84 billion and 200,000 jobs created.
Cook announced record revenues in India and is currently visiting Vietnam to engage with students, content creators, and users, emphasizing strengthening local ties.
Amidst growth, Apple is urged to address the detention of climate experts in Vietnam, highlighting the interplay between corporate responsibility and manufacturing interests.
Summary based on 70 sources
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Sources

The Guardian • Apr 15, 2024
Apple loses mantle as world’s biggest phone seller to Samsung as China sales drop
Insider • Apr 16, 2024
3 smartphone makers that Apple should be worried about
Yahoo Finance • Apr 16, 2024
Apple CEO says that he wants to increase investments in Vietnam
Yahoo Finance • Apr 16, 2024
Apple’s Tim Cook Says He Seeks to Boost Vietnam Investment, State Media Reports