ChatGPT and other assistant applications, including DeepSeek, have taken the lead in the AI app market, with chatbots dominating both the top earners and the most downloaded apps over the past two years.

AI app spending is projected to reach $1.4 billion in 2024, nearly quadrupling from the previous year, driven by significant growth in the last quarter.

OpenAI CEO Sam Altman has welcomed the competition from DeepSeek, seeing it as a catalyst for increased interest in AI, and plans to accelerate product releases in response.

Research indicates that over half of ChatGPT's mobile users are aged 18 to 24, highlighting a youthful demographic, with a significant majority being male.

Despite substantial investments in AI infrastructure, companies like OpenAI, Microsoft, and Meta are facing challenges in monetizing their AI solutions, even as consumer spending on AI apps rises.

Since its mobile app release in May 2023, OpenAI's ChatGPT has generated $529 million in revenue, establishing itself as a leading force in the AI app market.

The US market plays a crucial role in the growth of the AI app industry, accounting for approximately half of all AI app sales.

The revenue for AI apps has surged dramatically, with an average growth of 862% across 12 different market segments in 2024.

Since July 2023, ChatGPT has consistently outperformed all other assistant apps in revenue across both Apple and Android app stores.