A new campaign supported by the Queen aims to raise awareness about bone health and reduce osteoporosis-related fractures among millions of Britons through a digital risk assessment tool called the Great British Bone Check.

Osteoporosis, which weakens bones and is especially prevalent among women during menopause, increases the risk of fractures from minor falls or even everyday actions like coughing or sneezing, potentially leading to serious health complications if left untreated.

A recent survey revealed that over 80% of people do not engage in enough exercise to maintain strong bones, and 43% do not take vitamin D supplements during the autumn and winter months.