To stand out from competitors, Meta may incorporate unique features into its chatbot, such as AI-generated content tools and social media-based interactions.

Despite the hurdles, Meta's substantial financial resources may enable swift development and innovation in AI technology.

The upcoming app is expected to support 'lightweight offline use,' leveraging Meta's optimized Llama 3.2 models for mobile devices.

As the global AI market is projected to grow significantly, reaching $390.9 billion by 2025, Meta's investment in AI technologies could set new industry standards.

Meta, under the leadership of CEO Mark Zuckerberg, is set to launch a standalone AI chatbot app named Meta AI in the second quarter of 2025, aiming to compete directly with OpenAI's ChatGPT.

The company plans to introduce a paid subscription service for Meta AI, offering users enhanced features and capabilities.

Currently, Meta AI is integrated into platforms like Facebook, Instagram, and WhatsApp, boasting around 700 million monthly active users.

However, user feedback has been mixed, with many expressing reluctance towards Meta AI's features and some looking to disable it across various platforms.

Concerns about privacy and user trust could pose challenges for Meta as it seeks to promote candid interactions with its AI.

Adding to its challenges, Meta is under scrutiny from European regulators for potential data protection violations, with thousands of user complaints filed.

In a broader context, Instagram CEO Adam Mosseri has suggested the possibility of splitting Instagram into separate platforms for photos and videos, although no decision has been finalized.

As Meta's AI journey unfolds, users are encouraged to stay informed about updates, engage with new features, and remain vigilant regarding their privacy settings.