Amazon is significantly advancing its Zoox robotaxi factory in Hayward, California, with ambitions to produce up to 10,000 robotaxis annually to compete with industry leaders like Waymo and Tesla.

The unique design of the Zoox robotaxi eliminates the need for a steering wheel or pedals, featuring a carriage-style seating arrangement that prioritizes comfort and spaciousness for passengers.

Zoox plans to launch public operations in Las Vegas later this year, with San Francisco set to follow as a service location.

This new facility, spanning 220,000 square feet, will handle everything from assembly to end-of-line testing of the robotaxis, marking a pivotal transition from development to production.

The Hayward factory employs a combination of human technicians and robots, with the assembly line designed to adapt to various vehicle designs as the robotaxi lineup evolves.

Before being deemed road-ready, Zoox robotaxis undergo extensive testing, including sensor calibration and weatherproofing checks.

As Zoox gears up for its commercial launch, it has faced challenges, including software updates following two accidents involving its test vehicles earlier this year.

The company is committed to scaling production based on rider feedback and technological advancements, ensuring that its manufacturing process remains flexible.

CEO Aicha Evans emphasized that Zoox's focus is on providing ride-hailing services rather than selling vehicles, which allows for a potentially profitable business model despite high production costs.

The autonomous vehicle industry, including Zoox, faces significant challenges such as high development costs and regulatory hurdles, which have led to recalls and increased scrutiny from federal authorities.

In terms of technology, Zoox employs a comprehensive array of sensors, including laser lidars and cameras, enhancing safety and operational effectiveness compared to competitors.

If Zoox successfully scales its operations and gains user adoption, it could emerge as a formidable competitor to Tesla in the robotaxi market.