Joe Burnett brings over seven years of experience in Bitcoin and financial markets, previously serving as the director of market research at Unchained.

Burnett has been a thought leader in the Bitcoin treasury movement and has emphasized the accelerating trend of Bitcoin adoption in corporate treasuries.

Semler's strategy will be financed through equity and debt, having raised approximately $136.2 million from stock sales since April 2025.

If successful, the 105,000 bitcoins could be valued at around $11 billion by 2027, though Bitcoin's value is expected to fluctuate significantly.

Despite a nearly 40% drop in stock prices in 2025, Semler's stock saw a brief rally following the announcement of its Bitcoin strategy.

Pantera Capital has projected that Bitcoin could reach $750,000 by April 2028, which would further solidify Semler's position as a major player in Bitcoin holdings.

Semler Scientific, Inc. has appointed Joe Burnett as its Director of Bitcoin Strategy, aiming to significantly increase its Bitcoin holdings.

The company has ambitious plans to acquire 105,000 bitcoins by the end of 2027, positioning itself as the second largest Bitcoin holder globally.

Currently, Semler holds 3,808 bitcoins and aims to increase this to 10,000 by the end of 2025, indicating a need to purchase 95,000 bitcoins in just two years.

Since adopting the Bitcoin Standard in May 2024, Semler has reported a 287% yield on its Bitcoin investments, resulting in a gain of $177 million as of early June 2025.

Earlier this year, the company raised $500 million through a stock offering specifically for Bitcoin purchases, further increasing its holdings.

Chairman Eric Semler expressed enthusiasm about the strategic direction under Burnett's leadership in pursuing the company's Bitcoin treasury strategy.