At the Born & Raised Festival in Pryor, Oklahoma, country artists Zach Bryan and Gavin Adcock nearly came to blows after a heated argument, with Bryan scaling a fence to confront Adcock following social media disputes.

Adcock criticized Bryan's reaction to criticism, questioning his character and suggesting Bryan wears a mask to hide his true personality, while also publicly feuding with country singer Charley Crockett.

These conflicts are part of a pattern of celebrity disputes driven by personal disagreements, professional rivalry, or public statements, highlighting the often volatile nature of the entertainment scene.

Both Bryan and Adcock have remained silent about the incident, fueling speculation among fans based on secondary footage and social media chatter.

Theories about the feud's cause include rivalry over festival billing or backstage disagreements, but neither artist nor their representatives have issued official statements.

Social media platforms like X, TikTok, and Instagram rapidly spread footage of the confrontation, with fans creating memes and debates that divided supporters and intensified the controversy.

Bryan's public persona has been questioned, with some suggesting he wears a 'mask' to hide his true character, especially amid ongoing social media disputes.

Bryan has a history of social media conflicts, including ongoing disputes with ex-girlfriend Brianna 'Chickenfry' LaPaglia, who accused him of emotional abuse and revealed he offered her a $12 million NDA after their breakup.

The breakup with Chickenfry, which lasted from July 2023 to October 2024, was highly publicized, with her accusing Bryan of controlling behavior and emotional abuse, adding personal controversy to his public image.

Adcock clarified that his issues with Bryan stem from Bryan’s behavior and comments, not a personal feud, and emphasized his focus on his career over engaging in conflicts.

The feud reignited in mid-2025 when Bryan dismissed fan speculation about his lyrics being about Chickenfry and shared screenshots of their breakup and NDA negotiations, which Chickenfry countered with her own evidence.

This incident marks a rare direct confrontation for Bryan and Adcock, moving beyond online exchanges to a physical altercation, though Bryan continued to perform at the festival afterward.