The adoption of stablecoins and cryptocurrencies for everyday transactions is rapidly increasing, with major players like CoinZoom, Visa, and stablecoin issuers benefiting from higher transaction volumes and broader consumer acceptance.

Traditional cross-border payment services are under pressure as stablecoins offer faster, cheaper alternatives, prompting legacy institutions to innovate or risk losing market share, while smaller crypto firms face competitive challenges.

This shift towards crypto payments is driven by a significant consumer move away from speculation to practical use, with stablecoins like Tether (USDT) becoming the preferred medium for daily transactions.

The surge in crypto payments reflects a broader industry trend where digital assets are transitioning from speculative assets to essential tools for commerce, including everyday spending on groceries, travel, and dining.

CoinZoom emphasizes security through a multi-layered approach, SOC 2 Type II certification, and registration with U.S. and international authorities, ensuring customer data protection and regulatory compliance.

In July 2025, the average crypto rewards earned per customer on Visa spending reached $78.59, the highest since CoinZoom's international Visa program began in late 2024, indicating growing consumer engagement.

This milestone signifies a broader global trend of increasing adoption of stablecoins and cryptocurrencies across fintech and retail sectors, fueled by regulatory changes like the Genius Act.

Nearly two-thirds of CoinZoom’s monthly transactions are now in stablecoins or cryptocurrencies, demonstrating mainstream acceptance and a significant market shift towards digital assets for payments.

The mainstreaming of cryptocurrencies, especially stablecoins, marks a pivotal moment in finance, with potential to transform global payments, remittances, and financial inclusion, while regulatory clarity remains crucial.

Major U.S. retailers and banks are exploring proprietary stablecoins to reduce costs and improve customer loyalty, with initiatives like dollar-backed stablecoins gaining momentum.

Stablecoins like Tether (USDT) have become the preferred medium for crypto transactions due to their stability, facilitating faster, cheaper international transfers and everyday purchases.

CoinZoom reported a record high in Q3 2025, with over 60% of Visa debit card transactions conducted using cryptocurrencies, including stablecoins, marking a historic peak for the company.