League president Alex Bazzell highlighted the rapid growth and investor trust, noting that all initial goals were achieved and the league is now attracting potential investors.

The recent funding will be used to enhance league facilities, support player development, and increase awareness, as the league aims to turn a profit by 2026 and expand its footprint.

The league's rapid valuation growth and strategic funding highlight its potential to redefine offseason basketball, especially as it serves as an attractive platform for top WNBA players who prefer not to play overseas.

The league's growth is evident as it doubled its revenue projections from its first season, generating over $27 million, with plans for expansion and increased revenue from partnerships.

Napheesa Collier and Breanna Stewart's 3-on-3 women's basketball league Unrivaled has been valued at $340 million following a successful oversubscribed Series B funding round led by Bessemer Venture Partners, reflecting strong investor confidence and growth potential.

The funding round was organic, with the league not actively seeking capital, reflecting careful financial planning and confidence from investors like Bessemer Venture Partners and Serena Ventures.

Unrivaled plans to operate mainly out of a Miami facility, with intentions to move to a larger arena and expand its schedule, including potential touring stops to boost visibility and revenue.

The league now has six teams, with plans to add two more, and some players holding equity as part of their deals, providing financial security amid ongoing labor negotiations.

The league's model contrasts with the WNBA, offering players equity and higher salaries, with an average salary of over $220,000, and notable contracts like Paige Bueckers' three-year deal.

Unrivaled's focus on a 3-on-3 format aims to capitalize on modern media consumption, creating a scalable, culturally relevant sports asset and redefining the offseason economy.

The league's inaugural season concluded in March 2025, featuring top stars and Olympic athletes, with games averaging 221,000 viewers and selling out in Miami.

Most players from the first season are returning for the second, which is scheduled to start in January 2026, with nearly 90% of the roster signed and plans to add more players for flexibility and development.