Initial rollout targets iOS and Android and should reach all users by February, starting with English-language titles and with language expansion to come later.

Spotify expands its audiobooks with Page Match, a feature that lets you scan a page to resume listening from the same spot or scan after listening to resume reading the physical book, integrating print and digital formats.

Demonstrations showed occasional starts/stops and a reliance on stable internet, but the aim is to smooth transitions between physical books and audiobooks.

The initiative seeks to deepen engagement with longer-form content and cross-format integration, echoing Spotify’s broader strategy in audio and reading.

A Recap feature will offer quick audio summaries to help users resume where they left off, reducing re-immersion friction and complementing Audiobook Recaps.

The broader goal is to reduce reading drop-off by making cross-format reading more flexible and easier to resume.

Spotify plans to share more details and timing in its Q4 earnings report due February 10.

Page Match can be seen as a strategic move to compete with Audible by enhancing cross-format convenience and expanding affiliate-linked sales.

The book purchases flow now routes through Bookshop.org, supporting independent bookstores by directing a portion of sales to local retailers and potentially reducing reliance on Amazon.

Early hands-on tests showed generally accurate matching but occasional delays up to about 10 seconds and less useful reverse navigation, with a somewhat vague progress bar.

An external price comparison note is mentioned in the article but is not part of the core feature description.

Overall, the move signals a shift toward blending physical and digital reading to fit multitasking lifestyles.