ESPN's New Streaming Play: Negotiating with NFL, NBA for 2025 Launch
March 21, 2024![ESPN's New Streaming Play: Negotiating with NFL, NBA for 2025 Launch](https://cdn.brief.news/images/stories/9e8ae6b2eae6bc40088b06558f195abe4d33bd576251eb0a79deaa12e1480b4a4f8a0ae7cce4f57a9baed276400dc4863fc97ebc2cbe9678f4b02449fe20503a.jpg)
ESPN is developing a new direct-to-consumer subscription service aiming to provide sports content anytime, anywhere.
The company is in talks with major sports leagues and digital platforms to secure a diverse content offering.
ESPN is pursuing equity partnerships with the NFL and NBA, with the MLB and NHL as potential alternatives.
They are exploring collaborations with digital platforms such as YouTube, Roku, Amazon, and Apple.
A new service is planned for launch in 2025, and will be priced lower than traditional cable subscriptions.
Current negotiations with the NBA are focused on rights renewal, critical for the new service's success.
ESPN aims to include regional sports networks in its direct-to-consumer package, with potential MLB rights renegotiation post-2025.
Summary based on 2 sources
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![ESPN is open for business: How the coming months will shape the sports TV giant’s future](https://cdn.brief.news/images/links/9e8ae6b2eae6bc40088b06558f195abe4d33bd576251eb0a79deaa12e1480b4a4f8a0ae7cce4f57a9baed276400dc4863fc97ebc2cbe9678f4b02449fe20503a.jpg)
The Athletic • Mar 20, 2024
ESPN is open for business: How the coming months will shape the sports TV giant’s future![ESPN is open for business: How the coming months will shape the sports TV giant’s future](https://cdn.brief.news/images/links/454488a2bca24eeafa9199e491296a6a8c9293048ce2251fa57c132888dbaa11f800e1ccc9122a8fd7ab6a3ea190545e87911fcbc23ab8dd0932e88cc4fd7a49.jpg)
The Athletic • Mar 20, 2024
ESPN is open for business: How the coming months will shape the sports TV giant’s future