A coalition of tech giants, including AMD, Broadcom, Cisco, Google, HPE, Intel, Meta, and Microsoft, has formed the UALink Promoter Group.

The group's goal is to establish the Ultra Accelerator Link (UALink) as the new industry standard for AI chip technology.

UALink 1.0 is set to be released in the third quarter of 2024, aiming to offer faster data transfer and lower latency.

The new standard is designed to enhance performance and scalability for AI and machine learning applications in data centers.

The initiative seeks to challenge Nvidia's dominance in the AI hardware and cloud market by offering a standardized alternative for connecting AI accelerator chips.

Nvidia and Amazon Web Services are notably absent from the group, likely due to their market control and development of their own accelerator chips.

The UALink initiative signifies a significant advancement in AI technology through collaboration, standardization, and improved performance.

Major players like AMD and Broadcom support an open ecosystem in AI connectivity.