Ford Invests $3B in Ontario Plant to Meet Super Duty Truck Demand, Adds 1,800 Jobs

July 18, 2024
Ford Invests $3B in Ontario Plant to Meet Super Duty Truck Demand, Adds 1,800 Jobs
  • Ford Motor Co. is investing $3 billion to retool its Oakville plant in Ontario.

  • The plant will shift from producing electric vehicles to large Super Duty trucks.

  • This move is driven by increased consumer demand for Super Duty trucks.

  • The investment includes $2.3 billion and the creation of 1,800 jobs.

  • Ford is also expanding its Windsor engine facility to produce more V8 engines for the Super Duty lineup.

  • An electrified version of the Super Duty truck is planned for the future, despite delaying an EV crossover.

  • CEO Jim Farley emphasizes a focus on multi-energy technology to meet market demands and environmental concerns.

  • Ford's stock rose nearly 2% following the announcement, indicating boosted investor confidence.

  • Many Canadians are hesitant to adopt EVs, with over half unlikely to consider one for their next vehicle.

  • Ontario's Minister of Economic Development expressed excitement about the plant's repurposing and its potential economic benefits.

Summary based on 12 sources


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