Snapchat Debuts iPad App with AI Enhancements, Aims to Rival TikTok and Instagram
August 27, 2024
iPad users have previously expressed frustration with using non-optimized iPhone apps, which resulted in a subpar experience.
Instagram has faced criticism for not prioritizing an iPad version, despite the market's demand for such an app.
The update also serves as a testing ground for new features, including augmented reality and AI tools.
Snapchat has finally launched a dedicated app for the iPad after 13 years, enhancing the user experience on larger screens.
The timing of this launch coincides with the back-to-school season, likely attracting more users looking for social media engagement.
The iPad app is fully functional and mirrors the features of the iPhone version, providing a seamless experience for users.
However, the app is designed exclusively for portrait mode, which may limit some users' preferences.
Despite the update, users may encounter occasional graphic glitches and the lack of landscape mode.
Initial reports indicate that the iPad interface has some glitches, which could affect user experience.
Overall, Snapchat's iPad app is a well-executed adaptation for its new platform, appealing to existing fans of the service.
This rollout gives Snapchat a competitive edge over Instagram, which has yet to develop a native iPad app.
The signup and login interfaces are adapted from the iPhone version, which may appear simplistic on the iPad.
Summary based on 8 sources
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Sources

TechCrunch • Aug 27, 2024
13 years later, Snapchat finally rolls out native support for iPads | TechCrunch
The Verge • Aug 27, 2024
Snapchat finally launched an iPad app
MacRumors • Aug 27, 2024
Snapchat Finally Comes to iPad After 13 Years
AppleInsider • Aug 27, 2024
After 13 long years, Snapchat finally has a native iPad version