Roku has introduced its first dedicated projector, the Aurzen Roku TV Smart Projector D1R Cube, offering 1080p HD resolution and adjustable projection sizes from 40 to 150 inches, designed for both indoor and outdoor use.

The D1R Cube features automatic focus, keystone correction, and a guided setup routine, making it user-friendly, with built-in dual 5W speakers, Wi-Fi, Bluetooth 5.2, HDMI, USB, and AirPlay compatibility.

Priced at around $169.99 and available now through Amazon and Aurzen’s online store, it offers a portable, lightweight design suitable for camping, backyard movies, or impromptu outdoor entertainment.

While the D1R Cube is affordable and easy to use, it makes some trade-offs in display quality and may have limited brightness, especially in well-lit environments, but remains popular for quick, casual entertainment.

Running on Roku OS, the projector provides access to hundreds of streaming services, Roku Originals, and live TV channels, with support for Apple AirPlay and Bluetooth for private listening.

Roku plans to increase advertising within its TV OS, including AI-generated ads, which could impact the viewing experience for users seeking ad-free content.

The device supports Roku’s ad-supported streaming service at $3/month and offers access to free movies and live channels, though it does not fully integrate Netflix.

The D1R Cube is available now at an estimated price of $199, with color options in gray, white, and green, emphasizing its affordability and portability.

Roku’s stock has increased over 31% in the past year, trading at around $96.57, reflecting strong investor confidence in its growth and expanding hardware market presence.

Despite not matching high-end projectors in performance, the D1R Cube’s low price and decent specifications make it a compelling choice for budget-conscious consumers seeking large-screen entertainment.

Roku’s recent integration of YouTube TV into its Sports Channel enhances its live sports and streaming offerings, including NFL and NBA games.

These affordable projectors are ideal for casual gaming and streaming, meeting the needs of users who prioritize simplicity and convenience, and are expected to remain popular in the market.